Duo Moji
Insight: Emojis are a language worth learning. While using emojis on social media or in cross-cultural chats, we often feel cultural isolation because it may trigger misunderstandings, confusion and sometimes conflict.
Strategy: Combining curiosity with gamification programs and experiential interaction, let users experience with emojis to aware of the difficulties in understanding cross-cultural emojis and stimulates motivation to learn through Duolingo.
Hook
Duo has changed to a quirky and cute app avatar,
make every users wants to click and check it out!
Duomoji Translater
This is a program in the Duolingo app, powered by generative AI.
Provide rich and vivid emoji translation according to the user input emoji context and different cultural regions chosen.
Translate | Live Chat | Cultural Setting ｜Screenshot Share
“Put an emoji in it to brings meaning translation in different cultural contexts”
“Type multiple emojis to generate long sentence with certain meaning”
Users can effortlessly share translations by simply clicking on screenshots.
The screenshot will serve as an invitation for new users to explore its functionalities.
DuoMoji Plugin
Duomoji can also translate other culture-related emojis into the language that you can understand
How it works
Select specific emojis and translate them into specific cultural background meanings
Where emoji appears
Duomoji plugin provides real-time translation on social media and everywhere else you use emojis online
Product feature
keeps the AI and translator function. Add the emoji selection feature. Translate the specific emoji.
By clicking this thumb-up button, you can share the emoji on your social media!
Get more people involved to share this cultural moment
Duomoji Competition
🌟 Introducing the #DuomojiCompetition! 🎨✨
Calling all language enthusiasts! Join Duolingo’s global emoji challenge by creating emojis that mix your language with cultural icons.
The most creative emoji gets featured in Apple's "Language" emoji pack!
📆 Create & Post: April 18 - May 18
🏆 Tag @duolingo & use #DuomojiCompetition
#Duolingo #Duomoji #LanguageLearning #EmojiDesign #CulturalExpression
Share it on your social media using the hashtag #Duomoji so we can marvel at your creation!
Get ready to vote for your favorites and stay tuned for updates. Let the language emoji revolution begin!
Language Emoji Examples
We will have a new section open exclusively on iPhone’s emoji where your creations might appear.
You can find the most-liked language emojis here!
We'll pick the best 10 emojis from each language, which can be used permanently by users.
